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May 2005 / issue 6 visit us online at: www.appma.org





Growing Global

APPMA’s Guide to Exporting Pet Food and Products Assists Members with Global Trade


Designed with the APPMA exporter in mind, The APPMA Guide to Exporting Pet Food and Products serves as a comprehensive manual to assist APPMA members with the details of exporting. This handy Guide was created in cooperation with Food Export USA and American River International and is packed with creative solutions and valuable information to help APPMA members navigate through the complexities of exporting. From assessing your readiness and finding new markets for your products to facing the challenges of world trade, this Guide gives you answers to the most important questions you’ll encounter during the process of global trade.

APPMA’s Guide to Exporting offers your company the chance to evaluate the options, minimize the risks and maximize the opportunities for profit potential in the ever-burgeoning global markets.

To begin, this Guide will assist APPMA members in determining if exporting is a viable and potentially profitable option for your firm's products. You will learn how to assess your internal resources and identify the appropriate external resources that you will need to be a successful exporter.

Once you have determined exporting to be the right direction for your company, this Guide will help you develop a managed export strategy; from how to conduct market research and finance your export operations to identifying overseas distributors and buyers for your products. It will also head you in the right direction when it comes to terms of payment and collection. You’ll also learn about the ins-and-outs of delivering your products to international markets; logistics, freight forwarding and shipping and become well versed in the areas of compliance issues and security.

Finally, The Guide will provide suggestions on how to reduce the associated liabilities of international expansion. Also included is helpful information on:
  • Expanded research data on specific export markets
  • NAFTA and EU Update
  • Export Case Studies: Asia
  • Detailed Documentation Examples
  • Web Site and Technology Section
Since many factors can enhance or decrease your chances for international success, these areas and many more will be evaluated in detail. Paying attention to these details will ultimately determine your export savvy and success.

If you’re poised and ready for growth through exporting, use this reference as a tool to open the doors to a world of opportunity! Watch your mail this summer for your complimentary member copy! If you have any questions about this Guide or your specific exporting situation, please contact the Member Services Department via email at memberservices@appma.org or by phone at (203) 532-0000 ext. 521.