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Letter to the Association's Membership
A great name is the foundation of a professional association’s brand identity and one of an organization’s most valuable assets. A properly developed name can create competitive advantages and maximize earnings. The future success of the Association depends in part upon how you, our current members identify with the Association.
Source: APPMA
Is Your Great Idea A Real Business?
No matter how often you scrub him, Sam, your 90-pound Golden Retriever, still stinks.Then it hits you: dog cologne! You fire up a Web search and learn that, every year, 50 million U.S. dog owners collectively spend $43 billion on their pooches. Sam can't be the only smelly one of the bunch; your idea can't miss. You even have a name for it: Furry Fragrances. Or maybe Eau de Puppe.
Source: FORBES
Before Entering the Pet Products Industry
APPMA frequently gets questions from people that have a great product idea and want to start manufacturing. Unfortunately we can not help you decide whether your product is going to be the “next big thing”, and APPMA membership is not available until you have begun to sell your product, but we can give you some help in determining whether your product will be subject to regulatory requirements.
Source: APPMA

Pet Industry Trends for 2008
Pet Food Regulation in the United States
Most Popular Dogs

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APPMA Members: Got News?
The Association has added a new feature to the website called APPMA Member News Briefs. This is your opportunity to post the latest news and announcements about your company and its products. Submit your news today and it will be posted on the Member News Briefs page.
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Online Industry Event Calendar
This online calendar features pet industry events, pet-related holidays, and deadlines for the Association and trade show, Global Pet Expo.
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